5 Advantages of .com and .XYZ Domains Over Other Domain Extensions
5 Advantages of .com and .XYZ Domains Over Other Domain Extensions
From a marketing point of view, domain names play an important role, especially in creating a timeless brand or business image. No wonder many people even mention that the success of a brand begins with choosing the right domain name.
The thing is, there are tons of options out there for you, such as .com domains and .xyz domains that are trending these days. Among them, which one should you choose? This is why it is important to know the advantages of certain domain names, such as the advantages of .com domains and .xyz domains, first before you do your research.
Therefore, you should not be hasty in determining your domain. As you already know, domains are a very powerful marketing tool. However, you must know how to use it to attract potential customers or visitors to your website.
Extra careful research and calculations are needed to achieve this goal. Either way, the consequences can be fatal: your website loses to the competition and gets knocked out of the fierce SEO battle arena between websites and blogs out there.
Before you rack your brains to find the most suitable domain name for your website, let's briefly review the ins and outs of domains.
What are Domains?
Domain is a unique name that distinguishes one website from another. For example, the domain name of Kompas Daily is “kompas.com”, and “tempo.co” is the domain name of Tempo magazine.
Each website has its own domain name which serves as the 'address' of the website in cyberspace.There are lots of domain extensions that you can use, but you have to be wise in choosing the domain extension that best suits your business and the type of website you are going to create.
Here are some examples of domain extensions:
- .com : for commercial websites
- .org : for the organization's website
- .net: for internet/network purposes
- .biz : for business purposes
- edu : for educational websites
- .info : for information purposes
- .name : for personal website
- .pro : for professional use
- asia : for special websites in asia
- .gov : for government websites
- .jobs : for job information site
- .mil : for military websites
- .mobi : for mobile communication website
- .tel : for telecommunications websites website
- .co.id : for commercial purposes
- .desa.id : for the village government website
- .go.id : for government agency websites
- .sch.id : for school/university websites
- .or.id : for organization websites
- .web.id : for individual or organization websites
Actually you can use any domain extension even if it doesn't fit the designation mentioned above. For example, buying a domain with a .com extension (commercial) for a personal blog.
However, there are some domain extensions that cannot be used freely by the general public. For example, domains .gov, .sch.id, .ac.id, .mil, .go.id, .edu. And the most common and free to use domain is a domain with a .com extension.
Benefits of Using Domain Names for Websites:
1. Increase Small-Medium Scale Business Credibility
Your company or business will look professional when your website has its own domain name. If you published your website through a free hosted website, your URL for example would look like this: www.business.ummatimes.com .
Although offered for free, unfortunately this derivative URL is less effective at attracting visitors when compared to for example www.ummatimes.com.
2. The Right Domain Name Can Target Specific Consumers
When you decide to use a domain name that fits your business niche, you may get unexpected visits from visitors who happen to be browsing the Internet looking for that topic.
For example, a shop with the domain name www.goldstore.com is likely to attract potential buyers who are hunting for gold-related things.
3. Increase Brand Awareness of Visitors
And, most importantly, the right domain name can increase website visitors' awareness of your brand. If your domain name matches your company name, it will strengthen your online presence, making it easier for customers to remember it and revisit your website at a later time.
Of the many extensions that exist, .com and .xyz are two that are quite popular in recent years. There are several reasons why website owners prefer these two extensions over other extensions.
The following advantages of .com domains and .xyz domains may also make you realize how special these two extensions are.
3 Advantages of .com Domains
1. Popular among Internet users
In fact, the majority of websites use .com domains to leave their mark on the immeasurable cyber world.
Back in 1985, .com was initially predicted to dominate the domain extension market specifically for conventional companies (offline based) who wanted to spread their wings on the Internet. With the emergence of the "dotcom" domain, this domain has evolved into an extension that has skyrocketed in popularity over other alternatives.
And today, more than three decades later, .com has emerged as the favorite choice for most of the world's top brands. In fact, investors and large corporations don't hesitate to dig deep into their pockets for a premium .com domain.
However, there are also .com domain providers such as Niagahoster that provide domain rental prices that are affordable for our pockets and you can see the list by checking cheap .com domains before you decide to use this extension.
2. Boost the credibility of the website
As of today, the Internet has embraced more than a thousand alternative domain extensions. Unfortunately, many people are still not familiar with the emergence of these new extensions.
Of course, this is also influenced by the large number of big businesses that tend to still rely on .com to promote their brands, resulting in a disproportionate comparison between .com presence and other domains.
However, it is undeniable that the .com domain shows the credibility of a website, especially when examined using consumer perceptions. In fact, most people already think of the .com domain as one of the determinants of whether or not a website can be trusted for any content contained in it.
3. Preferred search engine (especially Google)
Although this assumption is not always true, however, Google was found to place fairly neutral domain names such as .com in a better order in search results than domain names that are identical to a particular country code, which are often assumed to contain content that can only be accessed only by residents of the area.
The only reason Google prioritizes certain domains over others is because Internet users use .com domains by default. That is, when asked about the domain, the majority of people point to .com as their ideal domain. As a consequence, Google is turning user assumptions into reality.
In fact, more than 50% of all websites on the Internet use a .com domain. So, it's no exaggeration to say that this one domain has a significant impact, especially to boost website SEO. The reason is, visitors tend to click on website names with a dotcom suffix rather than website names with a suffix other than dotcom.
Plus, .com is easier to remember, and it's more likely that visitors will end up on a completely different website when an extension other than .com is used.
2 Advantages of .XYZ Domains
1. Unique Domain
Domains like .co and .org may be more popular than .xyz domains, but the famous ones tend to seem marketable. If being different and unique is your goal, why not just this one?
Just imagine how many people will talk about your website if you use a .xyz domain. Not only that, think about the cool email addresses you can get with that exclusive domain!
Visitors will have no trouble finding your website among the many other websites with public domains.
2. Not fixated on one type of industry
Many of the new gTLDs (generic top-level domains) have regional coverage levels or their use is restricted to certain sectors, for example, .cologne or .car domains (which are synonymous with the perfumery and automotive businesses). However, it is different with the .xyz domain.
This international level domain extension that exists across generations is perfect for companies, blog owners, or online shops from all types of niches or in any field.
And, compared to other newer gTLDs, domain.xyz looks compact and attractive. These aspects make it worthy of being side by side with conventional generic domains.
Domain names are important assets for your website and business. Therefore, it is important to make the right decision.
Questions like “choose .com or .xyz” are just one of many other issues to consider when you are building a website.
Apart from choosing extensions, there are other things you should know about domain names. Your domain name should meet the following criteria.
- Easy to type
- Represent your image or brand
So, regardless of what your choice will be, don't forget to always base your decision on the five criteria above.
Also, reconsider the respective advantages of .com domains and .xyz domains before you make a final decision.